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Newsrooms are facing a "tsunami of uninteresting AI-generated pitches"

“Freelance journalist Rob Waugh observes that newsrooms are facing a "tsunami of uninteresting AI-generated pitches.”

— PRmoment

What happened

A PR trade magazine reports that journalists are being buried under machine-written press pitches, so many that a freelance journalist calls it a tsunami. The PR people it interviewed say the industry should go back to writing pitches by hand, one reporter at a time.

Read it at PRmoment ↗