Newsrooms are facing a "tsunami of uninteresting AI-generated pitches"
“Freelance journalist Rob Waugh observes that newsrooms are facing a "tsunami of uninteresting AI-generated pitches.”
What happened
A PR trade magazine reports that journalists are being buried under machine-written press pitches, so many that a freelance journalist calls it a tsunami. The PR people it interviewed say the industry should go back to writing pitches by hand, one reporter at a time.